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Modular Content Strategy

We know dealing with a marketing agency makes you feel like you’re at the car dealer where everything always costs more.

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We feel your pain.

Producing great content should be about efficiency, not constantly adding on to make it add up to more for the marketing agency.

It’s why we built (and trademarked!) our own system for strategic marketing and digital placement. It’s called the Modular Content Strategy, or MCS for short.

And that’s why we’re the anti-agency.

MCS brings strategy and distribution together into one customizable framework. It allows our partners to mix-and-match the content they need, so not a single dollar of their marketing budget goes to waste.

 

From there, we distribute content strategically across digital, social, paid, and organic channels. We make sure every piece of content works harder and lasts longer.

With the MCS in place, we’re focused on the future, not just the now. From just one video shoot or strategy session, we create deep resource libraries with hundreds or even thousands of assets. We share those resources with our partners, delivering maximum, long-term value on their original investment.

Sure, we could charge more for this service to pad our own balance sheet. But we’re not focused on growing our bottom line. We’re focused on growing our partners’ bottom lines.

With the MCS, we deliver:

  • Long-term content plans centered on our partners’ goals
  • Extensive libraries of additional marketing resources
  • Timely and strategic deployment across digital, social, paid, and organic
  • Real, honest-to-goodness growth in brand awareness and ROI

The MCS is flexible, scalable, and proven to work. Many of our partners — from global corporations to small businesses — have seen their reach and visibility grow 10X after implementing the MCS. It’s even won some awards.

Our Modular Content Strategy is at the heart of everything we do. It’s the special ingredient in our secret sauce. It’s the glue that holds it all together. It’s the — well, you get the point.

We’re extremely proud to bring this value to the partners who put their trust (and their marketing dollars) in our hands.

Want to learn how our Modular Content Strategy can expand your reach? Let’s talk.