Digital Done Better: Social Media Audits

It sounds tedious (maybe even painful), but it’s essential: a social media audit is the process of reviewing your business’ social media metrics to assess growth and engagement opportunities and identify what can be done to improve your social presence and audience connection.  As they say (whoever they are), you can’t improve what you don’t…

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The New Instagram: What The Latest Changes Mean For You

A GIF of an exasperated Kris Jenner.

Did your Instagram experience update this summer? The popular social media platform, beloved up until recently for being THE place to share photos from your tropical vacation, perfectly posed pups, and the visually stunning dinner you just threw together last night, started rolling out some major changes to how your content is displayed (and what…

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