Unraveling Threads

Last week the Meta overlords released Threads, their long anticipated rival to Twitter. It’s hard to stomach *another* social media platform, but brands are wise to give this one serious consideration. More than 5 million users signed up in the first four hours the platform was live, and, at the time of publication (a mere…

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2022 Digital Report Card: Organic Social Media Performance

2022 was a big year in a lot of ways here at Mud Mile. One of our most notable changes is the aggressive expansion of our Digital Marketing division. We worked with our partners to craft and execute digital advertising strategies that had a real impact. We’re proud to present their successes and learns in…

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2022 Digital Report Card: Digital Ads Performance

2022 was a big year in a lot of ways here at Mud Mile. One of our most notable changes is the aggressive expansion of our Digital Marketing division. We worked with our partners to craft and execute digital advertising strategies that had a real impact. We’re proud to present their successes and learns in…

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Digital Done Better: Social Media Audits

It sounds tedious (maybe even painful), but it’s essential: a social media audit is the process of reviewing your business’ social media metrics to assess growth and engagement opportunities and identify what can be done to improve your social presence and audience connection.  As they say (whoever they are), you can’t improve what you don’t…

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In A Snap

Augustana University's SnapChat Icon

For graduates, this time of year seems like the pictures never end. Unless it’s on Snapchat, and you’ve only got ten seconds to take in…

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